This is an introduction to the framework. Watch with video before you start the sprint.
Today we are going to define your goal and your Creative Circles. When you have defined your creative playground, you will be ready to create a provocation that you will be working on for the rest of the sprint. I always define my goals as a Power Question, so the first video is about how you use Power Questions.
Today you will start your research phase. You will spend 3 x 20 minutes on doing this. Remember – this is not about doing in-depth research. It is about finding inspiration that can inspire you in different directions.
Today you will continue your research. You will spend 3 x 20 minutes on doing this. Try to look for a new kind of inspiration today.
Today you will start to create ideas. You are going to use your notes from your research phase and try to combine them with your provocation. Just like the research phase, you will spend 3 x 20 minutes.
Today you will continue creating ideas. Just like yesterday, you will spend 3 x 20 minutes. But try to go in a new direction for today. Even though it’s tempting to go into details with an idea – this sprint is not about executing – it’s about looking for ideas.
Today you will be working on refining your idea. You will do this by giving yourself feedback on the idea. You can also find a friend or adviser to help you in this phase.
Today is the final day in the Coffee Break Innovation sprint. Today you should share your idea with at least two potential clients to get some feedback before executing your idea.